753 booking enquiries in 30 days for an event venue.
Casa Royal Event Complex needed more serious enquiries for weddings and events. We built a Meta Ads campaign that sends interested people straight to WhatsApp, and tracked every conversation it started.
753WhatsApp booking conversations in 30 days
PKR 29.75cost per conversation
171,000+people reached
5.21%blended click-through rate
Results are from Meta Ads Manager for 23 April to 22 May 2026.
What we did
- Set up a messaging lead campaign optimised for WhatsApp conversations, so every result is a real enquiry in the venue’s inbox.
- Tested several creatives, including a “Book Now” ad and short reels, then put the budget behind what produced enquiries.
- Ran a separate engagement campaign to grow profile visits and the page’s following (7.80% click-through rate).
- Reported on conversations, cost per conversation, reach and creative performance.
Also worth noting
- 517 enquiries came from a single "Book Now" ad (69% of the total)
- 5,833 profile visits from the engagement campaign
- 22,042 likes, shares and comments on the page
